Read Our Recent Reviews
Great staff!! Super kind and helpful! Best dealership I’ve ever worked with in my whole life!
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by Lori Lee
Good experience, accommodating staff. Would recommend.
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by Brandon Sykes
Jacob was a great man
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by jim herold
Salesman was great sales manager was great. Finace was too pushy for my liking with the add ons but got a nice car with a good rate.
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by Corinne
I returned to Subaru of Rochester for a second car purchase. My experience went very smoothly and professional. I would recommend Subaru of Rochester to anyone. I also returned to work with a professional sales man, Alex P. Great experience.
My experience on March 31st with Trevor and the Service Department was wonderful. I could not have asked for a better experience. Keep up the good work. I gave told many Mankato people what a wonderful job your dealership and service department do..
Now on my third Outback from Rochester Subaru. Great experience. My salesman, Collin was wonderful and Jake the GM was very friendly and professional. Another great experience and will continue to tell people to travel to Rochester from Mankato. Thanks.
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by Mary Mastin
I always had a great experience with Subaru Rochester.
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by Simone Louprasong
Everyone is very friendly and aim to please.
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by Barbara Maplethorpe
Esod was really great!
Very friendly, very knowledgable , very infomative.
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by Julie Bicknese
People at Subaru are always great. If you are purchasing a new automobile, I’m not sure how important customer service is to you vs having a great car. At Subaru the cars are great and the customer service is great.
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by Harry Todd
I feel the sales and financing team at Subaru of Rochester took care of me very well. They kept me informed of the stock, and found me a 2026 Outback Limited (CPO with only 2,500 mi) I live
1 1/2 hours away, so they had it delivered to my house, and picked up my car for trade in. I've never had that option before. The convenience was great, but the down side was no one was there to explain the forms I had to fill out at the time of delivery, and so I had to do some calling. The biggest thing I didn't like was before I came to the dealership I asked them if I was to buy a car there, could I take it to any other dealership for warrenty service. They confirmed absolutely! When it came down to it, when I got on location, they clarified, I could go anywhere, but I would have to pay $100 deductible to go elsewhere for servicing.. I felt that was a "bait & switch", In the end, I used that as leverage on my deal and got that waived for the future. Hopefully there will be no "catches" to that when the event when it arrives.
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by Angela Capistrant
Subaru of Rochester is truly a wonderful dealership!!! The staff is top notch and professional, Olivia got me into a fantastic 2021 outback that we were talking about over the weekend- said I couldn’t make it until Monday morning and was told it be cleaned and gased up for me to take for a test drive and sure enough Monday morning it was ready for me. I’ll be coming back to Subaru of Rochester for all my future vehicle needs.
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by Brandon Wagner
we live in twins, but this store is located north of Rochester far away from us, offers good service, and has transparent pricing, Sales Consultant Collins Kiyaga help us too many, thank you.
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by yu lan
Every time I get service done at this location the bar is set a little higher. Zoey is amazing and helped us navigate what was most important for regular service on our high mileage car. With money being tight these days, it is a relief to come to a business that isn’t trying to squeeze more money out of you. They work more as a trusted partner. We live 9 hours away and alway make sure we get our service done here when we are in town.
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by Travis Andersen
It was easy to book an appointment online. I was welcomed in to the garage on time. They did a thorough assessment of my car as well as the maintenance that I had asked for. The carwash was down. They gave me a complete readout of all the systems within in my car and their status. Very satisfied.
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by Steve Franks
Quick and helpful. It feels like they aren't trying to take advantage of you, which is great. The employees aren't paid on commission, so they are genuinely trying to help you find the best deal possible.
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by Colton Garity
Esad was great to work with. He was no pressure which actually made the experience quite nice. He communicated well throughout the entire time and was very patient with me
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by Lori Buchholtz
Given that we were out from out of state and suddenly had a vehicle that could no longer be driven safely and repairs would have been outrageous, everyone we dealt with was very helpful and help make a rotten day much better and much easier to deal with.
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by Lori Tabbert
Had an amazing experience with Penz! Brenen my salesman did great, super helpful. Super informative. Would definitely recommend the team for any car purchase.
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by Jeremy Brake
This is my 3rd Subaru Outback Wilderness and all from this dealership! Every concern I had was taken care of. Excellent customer service and care!
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by Rose
Jacob was lit!
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by Julia Walters
Great experience, great car, great people.
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by Alexander Vaillancourt
Outstanding Experience with Subaru Rochester
Good day!
I hope everyone at Subaru Rochester is doing well.
Purchasing my new Subaru was a truly exciting and memorable milestone, and I would like to express my sincere gratitude for the exceptional experience I received throughout the process.
One of the primary reasons I chose Subaru once again is the remarkable reliability I have experienced with my 2010 Subaru Outback, affectionately known as "Gazzini." Over the years, Gazzini has been much more than just a vehicle; she has been a trusted companion through countless journeys, important life events, and cherished memories. Even after all these years, she continues to demonstrate the quality, durability, and dependability that Subaru is known for. The longevity and unwavering performance of my Outback played a significant role in my decision to remain part of the Subaru family.
I would also like to extend my heartfelt appreciation to Esad Mujic for the exceptional customer service he provided. From the moment I arrived, Esad treated me with patience, professionalism, kindness, and genuine care. He took the time to answer all of my questions, explain every step of the purchasing process, and ensure that I felt comfortable and valued as a customer.
What impressed me most was that Esad went above and beyond by taking the time to thoroughly orient me to the vehicle's features and functions. His willingness to personally walk me through the operation of my new Subaru and ensure that I understood its technology, safety features, and capabilities exemplified what I consider outstanding customer service. His dedication to making sure I felt confident and well-informed before driving away reflected a genuine commitment to customer satisfaction and excellence.
Because of the exceptional service Esad provided, I would confidently and enthusiastically recommend both Esad Mujic and Subaru Rochester to my friends, family, and anyone considering purchasing a vehicle. Team members like him help build lasting trust and loyalty, and they truly represent the values and reputation of the Subaru brand.
I would also like to express my sincere gratitude to the Manager of Esad Mujic for his assistance and attention regarding the work performed on my beloved 2010 Subaru Outback, "Gazzini." I do appreciate the call and commitment to customer satisfaction were greatly appreciated and did not go unnoticed.
Thank you to everyone at Subaru Rochester for your time, professionalism, and outstanding service. I am deeply grateful for the positive experiences I have had over the years with both Subaru and Subaru Rochester. It is reassuring to know there are still organizations that genuinely value their customers and stand behind the quality of their products and service.
With heartfelt appreciation and respect, thank you for helping make this special milestone such a positive, enjoyable, and memorable experience.
— Noel F. Ancheta
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by Nowee Ancheta
Nice and kind staffs!
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by Tx Nk
Good service, friendly and helpful
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by Karen Schramm
I found the car I wanted on Cargurus and it was located at Subaru of Rochester in MN. I did everything by text. They worked with me over a couple of days to get the deal I wanted done. The salesman, Gaborik, was helpful in sending a video of the car and pointing out a bonus that hadn't been noted. I had wanted the car delivered to me, but was told they could only deliver 45 miles from the dealership. I luckily have an amazing friend that drove me the 3 + hours it took to get there. Walk through of the tech and car was pretty thorough and, all in all, was a good experience.
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by Jamie Lynn
Our second vehicle purchased from Subaru of Rochester. Smooth experience the whole way through. Very comfortable atmosphere. Esad and the sales team were all very knowledgeable and did not pressure us in any way. We found the prices and warranty options were better than purchasing a Subaru from other dealerships we visited in the area.
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by Anna Mae
Excellent customer service! We highly recommend Rochester Subaru!
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by Jonalee Buckel, MS LA & SS Teacher
Excellent customer service! We highly recommend Rochester Subaru!
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by Jonalee Buckel, MS LA & SS Teacher
Everyone was so pleasant & helpful.
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by Deb Wooner
I had a great experience with this dealership! Collins was friendly and patient and didn’t rush us on our decision. I’m thankful for his help!
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by lys
I was a first time car buyer and they made the process amazing and easy! I never felt pressured to make a purchase and they were more than willing to talk me thru everything - even if it was more than once. Highly recommend Subaru of Rochester and Olivia!
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by Tessa Smith
We purchased a 2026 Outback from this dealership. The entire experience was pleasant, with no pressure tactics by anyone. It really felt like we were right at home. Every aspect of the purchase was pleasant and professional. A big shout out to Olivia. She patiently answered all our questions and made the whole experience enjoyable. Highly recommend this dealer to all people looking for a new or used car. DeeJay and Sandy
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by DeeJay Oblander
The Subaru staff are very friendly and helpful. I did not hesitate to ask questions or express my opinions on cars or features, and they (Jordan, Emily, and managers) patiently answered all my questions.
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by Mark Samson
For the second time, finding the perfect car was a breeze with this dealership. A special thanks to ESAD Mujic for being incredibly helpful and accommodating with all my requests. The customer service was superb, and the friendly atmosphere made the entire experience even more enjoyable. Highly recommended!
#2026 Subaru Forester Wilderness
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by Genesis Calibuso
My original review from two years ago was overwritten, so I’m sharing this updated review based on my most recent experience with the dealership.
For the second time, finding the perfect car was a breeze with this dealership. A special thanks to ESAD Mujic for being incredibly helpful and accommodating with all my requests. The customer service was superb, and the friendly atmosphere made the entire experience even more enjoyable. Highly recommended!
#2026 Subaru Forester Wilderness
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by Genesis Calibuso
Penz dealership made our car buying experience smooth and worry free. Our salesperson (Brenen Madison) was a real pleasure to work with. He went above & beyond to make us feel comfortable & answered all our questions. Love our new Subaru Crosstrek Sport.
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by Henry Hodgson
We purchased a 2014 Toyota Camry from Subaru of Rochester on 7/10/2026. We worked with Jordon Herndon who was friendly, efficient and knowledgeable. The dealership is clean, inviting and has a strong well deserved positive reputation in Rochester, MN.
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by Vicki Snyder
It was a very difficult situation and everyone there was si helpful, caring, and did everything they could to help me!! I appreciate each and every person that made the situation better
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by Donnette Goldsmith
We received a fair deal. Elliot was very helpful.
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by Jim Heining
I was very pleased with how friendly the staff was. Elliott is wonderful. I was disappointed that this Subaru didn’t come with weather tech floor liners in the passenger compartment as my previous two Outback’s had come with them.
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by Diane Frommes
Very good experience. Our 5th Subaru from Penz Auto, so they must be doing something right.
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by Stephen Pittelko
Choosing a car and filling out all the paperwork is a lengthy process and Subaru of Rochester did their best to provide water, snacks, a place for our child to play, and anything to make the process go as efficiently as possible.
Collins was particularly excellent, he is very professional while being very pleasant as well. I would say affable.
This was our third time purchasing a vehicle here, and all three times went rather well, and importantly when things didn't go perfectly, they did well to recover, and being good at that is an important skill they put to great use. Great all around experience, would buy again.
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by Joseph Pigott
Excellent customer service. I will return.
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by Amy Rice
I had a great experience working with Esad and Jake. Both were helpful and were able to work with me to find a great car at a great price. Would recommend both of them if you want an excellent experience purchasing a new vehicle.
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by Kelly Peterson
Great salesman to work with, everyone helpful in every way wonderful experience
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by Robert Larson
Jordan was professional, listened to what we were looking for, and helped us make the appropriate decision for our needs. The process was smooth from the initial interaction to the final sales.
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by Ziad Zoghby
Everyone gave us excellent help with purchase of NeW Subaru Ascent tour8ng model!! BRennan was a great sales person to work with and very knowledgeable and took time to set up our phones remote start and facial recognition!!
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by Julie McColloch
I had a wonderful experience purchasing a new Ascent at Subaru of Rochester, MN. The entire staff throughout the process was knowledgeable, patient and very thorough which made this purchase an easy one. Big shout outs to Bryce, Jordie and Jeremiah for their unwavering commitment to the Subaru Dealership.
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by Nancy Jensen
We would highly recommend this dealership! Great customer service by all staff! We have worked with Elliott on purchasing a new vehicle many times and he was courteous, knowledgeable, friendly! We bought a new Subaru Cross Trek! We absolutely love it! We are now very proud to say we are part of the Subaru family because of Elliott and great experience! Highly recommend!
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by Laurie Neff
Rochester Subaru really helped me find the exact car, model, trim, and color that I wanted and we super friendly, as well as patient with me as I was exploring all the options.
Already loving our new Subaru and can't wait to get some road trips under its belt.
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by Joel Olson
They fell over themselves to insure that I was a satisfied customer. In addition, they gave me above blue book value for my trade! Big shout out to Brennan my sales person, who couldn't be more patient and well meaning. When it's time, I'll be giving them my business again.
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by Graham Greenfield
We were blown away by the incredible service provided to us during our purchasing of our new Outback. We are new to the Subaru crew and Penz made us feel welcome from beginning to end. We never felt pressured to purchase, were kept well informed, and provided the utmost respect. Esad was incredible!
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by Lindsay Parson
Jacob was absolutely fantastic! I got a great price on my dream car.
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by Anna Biren
Brennan has helped us 3 times in the past 7 months due to two encounters with deer. He was very helpful and knowledgeable and efficient. We are so happy with Subaru of Rochester and Brennan!
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by Marcy Fadness
Great staff they are not there to just sell you a car they are there to build a relationship with the customer and find you a vehicle that will fit your lifestyle and more importantly your budget they are great at problem solving and finding a solution I purchased two vehicles from the Subaru of Rochester we all know buying a new car can be stressful and give a person anxiety they did a fantastic job of making the process exciting and took away any concerns I had the staff there really care about the people in the community I could see that through my experience I would recommend them to anyone that is on a new car journey purchase
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by Jeffrey hass
Great not pushy salesperson and finance person.
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by Pam Walsh
Very friendly - really listened - wants the customer to have the best driving experience
Love my new car
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by Kim Jones
I worked with Collins at Subaru of Rochester to purchase my new Ascent. He was great and made everything easy! I was in a car accident the evening before purchasing the Ascent. My 2017 Subaru Outback was totaled when a drunk driver hit me. I called Friday morning and told him exactly what vehicle I was interested in. He held it for me until we arrived that afternoon!
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by Angie Weber
We bought a 2026 Subaru Outback in the Touring trim. Brenen M. was our sales representative and he was very knowledgeable as well as helpful. Subaru of Rochester is a very clean, up to date dealership. All the staff was friendly and I would recommend them to anyone looking for a Subaru.
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by Cam Powers
Subaru of Rochester is one of the best and most friendly helpful dealership I have ever dealt with
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by Linda Hummer
Recently purchased a new vehicle from Subaru of Rochester. Salespeople were great and finance was a breeze. They really made the process simple and there was no sales pressure throughout the process. I highly recommend!
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by Mark Dockery
Vanessa, my salesperson, was just fantastic. If all my car buying experiences were like this, it would make the process a little less stressful. The team was truly caring and were adamant that they find the right car for me. Great customer service the following days after my purchase as well. Staying in touch with the customer will bring them back and show them genuine appreciation for their purchase.
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by Paul Lucas
Inviting and comfortable atmosphere. Attentive and knowledgeable service. Fair prices and they ensure vehicles are inspected and ready to go before offering for sale. My sales rep was Elliot, and I would definitely recommend him.
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by Drew Foell
Jordan was a great sales person that went over all the options thzt were available for the Subaru Outback that I was interested in leasing, and he got me exactly what I was looking for! Everyone at Rochester Subaru was very friendly and helpful! I would highly recommend checking these folks out!!!
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by David Guy
All workers help
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by John Matuszewski
My sales person,Olivia, was very helpful and knowledgeable. She even let me take it to lunch!
I love my blueberry Subie!
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by Dorothy Miceli
Brennan was amazing to work with, answered all of our questions. We were going back and forth and he was so Patient with us. I can proudly show off my new ride!!!
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by Alexis Massop
We would highly recommend Subaru of Rochester when looking for a new or used vehicle. The service and staff were excellent, knowledgeable and professional. Our sales professional Luis listened to what we were looking for and explained the models and features. Caleb the GM and Jeremiah in Finance made the purchase process smooth and hassle-free. From the time we walked in and met Luis, until we drove away we were happy with the service and process. Thank you all!
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by Crystal Olson
Quick and straightforward purchase for my daughter. Salesperson was good to work with and explained everything to her.
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by Ryan Sinning
4th or 5th Subaru Forester we have bought from here, 3rd one from Elliott! He is the best salesman we have ever had in 50 years of buying cars! He’s the reason we keep coming back, also the nicest and most customer friendly dealership! Love the customer lounge and all the snacks and drinks they offer. Truly makes the car buying experience less stressful.
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by Susie Freed
Very friendly people working there. Made leasing a car easy. Elliott in sales and Alex in finance were extremely helpful and friendly.
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by shanan pierce
My sales person Elliot was amazing. So great to work with and listened to my needs with no high pressure sales. They stayed past hours to assist me with the sale after ai traveled 2 hours after a very long work day. This is my second purchase from this dealer and I will be back.
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by Nicole Schweitzer
I will never be able to say enough kind words regarding my experience at Subaru. Isaiah went above and beyond. Taking time to go over the interior of the vehicle and answering any of my foolish questions. Isaiah made this experience, very painless and very pleasant. He is an exceptional sales person, but also an exceptional person.
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by Adele Becker
had a good experience
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by mike price
Great experience purchasing my crosstrek!! My sales associate Elliot was fantastic throughout the process!! Very friendly, never pressuring, and gave me all the information I needed to make the purchase decision that was right for me. Thank you Rochester Subaru!!!
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by Jerilyn Ree
Esad is practical and just a great partner in making decisions for your next car purchase. He is knowledgeable, reasonable and kind. This is my second purchase with Esad and he works with my busy work and life schedule- I have purchased two Subarus now and with each I was in and out of the dealership on purchase day in under 2 hours. The staff at Penz Subaru Rochester are friendly and welcoming.
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by Carrie Witter
I worked with Luis V at Penz Rochester Subaru. He did a fantastic job. He made the purchasing process seamless and I was in and out quickly. Overall very satisfied and would buy from him again.
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by Jeremy Bell
Professional, timely & friendly service.
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by Katie Deeg
Had the best experience with the shuttle driver. What a genuine gentleman! He’s a keeper.
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by Nicole Srock
Everytime we go there all of the employees are very friendly and courteous.
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by Roland K
I love the service and the staff.
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by Becky
Collins helped me purchase a 2010 toyota corolla from them and he was amazing, very polite and helpful and a kind man who made me feel confident in my purchase. My car runs like a dream :)
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by Ray Graham
Everyone was very professional, friendly and accommodating.
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by Ivy Endris
Matt, the salesman was very accommodating. He answered all questions and easy to visit with.
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by Donavon Nagel
Hands down the best car buying experiences we’ve ever had. This is our third car purchase with Esad and the crew. We truly wouldn’t go anywhere else.
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by Candace Evert
Isiah was a great host in looking for a used car. It was an early Monday morning and I had called ahead to make sure it was still there. He had it washed and right up front for me in 20 minutes when I arrived. Knew his vehicle even though it was not a Subaru and was a great co-pilot during the test drive.
Very responsive to text messages and made for a great overall experience.
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by Leon Aalderks
They treat me with respect and helped me get the vehicle I wanted at the price I wanted.
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by Debra Jene Collum
I JUST PURCHASED MY THIRD SUBARU FROM PENZ ROCHESTER SUBARU. WE HAD A 2025 OUTBACK AND WE STOPPED IN FOR OUR FREE OIL CHANGE, WHILE WE WERE THEIR WE LOOKED AT THE NEW 2026 VERSION. WE LOVED THE NEW STYLE SO MUCH WE ENDED UP TRADING OURS IN WITH A LOWER INTEREST RATE AND THE PAYMENT ACTUALLY WENT DOWN SOME. WHAT A DIFFERENCE!!! THE NEW OUTBACK IS AN AMAZING CAR AND WE LOVE IT!! IT'S LIKE A TOTALLY DIFFERENT LUXURY CAR! IF YOU LIKE SUBARU'S I WOULD RECOMMEND STOPPING IN AND CHECKING ONE OUT! THEY TREATED ME SO WELL AND NO PRESSURE. MY WIFE AND I FIGHT OVER WHO GETS TO DRIVE. I LET HER WIN BECAUSE I LIKE WATCHING HER SMILE!! :)
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by CHRIS PROELL
buying a car from any dealership is worse than going to a dentist
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by Dennis kofstad
Great customer service. Olivia and the whole team was all about making sure that we had a good car buying experience.
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by Gary Kroger
My friend was shopping for a car and I helped her with that. We visited several dealerships in Rochester and we ran into different situations, from inflated prices to lack of transparency in the process. We came to Subaru of Rochester and not only did we like the car that my friend ended up buying but the whole process was clear and transparent and we never felt pushed into anything. Brenen, the salesperson and the whole buying experience were great!
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by Fernando Echeveste
Everyone was great to make sure we got what we wanted.
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by Dianne Dunn
I really like Subaru so that was an easy choice but the salesman that helped me was great.
The only thing hard was the paper work that took a long time.
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by Rick Garmers
Best car dealer ever! This company takes care of all your needs or wants! Top notch salesmen and a company you can trust! Subura is the best car ever!!❤️❤️❤️❤️
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by Carole Pearson
Excellent experience purchasing new Outback. Lots of information and no pressure. Very attentive staff.
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by Charlene Oftedahl
Love Penz Subaru!! EVERYONE goes out of their way to make sure the customer is happy with the service they get, the purchase they make and the financing they may need. Esad. Luis, Mike and everyone.....KUDOS to you!!
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by Julie Salvesen
We had a great experience at Penz Automotive Group (Subaru) in Rochester, MN. Our sales person was Elliot and he was AMAZING! No high pressure sales…just a genuine interest in what we wanted/needed and a desire to ensure he got us into the right vehicle.
It’s now been about a month since our purchase (a 2026 Subaru Forester - Wilderness Edition) so we’ve completed the sale, completed financing, and had our first experience with the parts department (for some add-ons), and Service Center (for installation).
It’s the little things that make a big difference and Penz Automotive Group (Subaru) in Rochester leaves no stone unturned. From door attendants who greet you and open the door for you every time you visit, to service center employees who make themselves available to you during their lunch — this place is top notch! If the rest of our ownership experience continues this way, I can confidently say that our first Subaru purchase won’t be our last!
Thank you for making car buying less stressful, virtually hassle-free, and (dare I say) somewhat enjoyable! Keep up the outstanding work!!
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by NoDramaMama
Had a great experience at Penz Subaru! The staff were all friendly and helpful, especially Sandra and Jake. Two thumbs up highly recommend!
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by Aaron Trader
Collins was the service writer I worked with, and I am deeply impressed. Subaru begins with a series of questions, pinpointing your tastes, values, and desires. You are guided, not led, through this process. My answers mattered. When other dealerships made me feel poor, unimportant, and like they were doing ME a huge favor, Collins and the team at Rochester Subaru made me feel important, and they assured me that they will help me find a way to meet my needs and desires. They made this not only easy, but enjoyable. They have a great product and an even better team. And fun sidebar: a customer came in to leave them a tub of homemade cookies while I was there. They have, clearly, made an impression on more than just me. Even if you are Subaru-skeptical, I think you should at least shop here once the next time you are looking for a car, just so you know how a customer can and should be treated.
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by Ashley Sackreiter
I had a great experience working with Matt H. at Subaru. From start to finish, he was professional, knowledgeable, and genuinely helpful without ever being pushy. He took the time to answer all my questions, walked me through my options, and made sure I felt confident in my decision.
What really stood out was how easy he made the whole process. everything was smooth, transparent, and stress-free. It’s clear he cares about his customers and wants them to leave happy. I would definitely recommend asking for Matt H. if you’re in the market for a vehicle!
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by Betty Retana
David P. Is an excellent Service Rep. Kept me informed during the entire process and made everything very clear. Both while waiting at the dealership and via text/phone. Recommendations are just that and the final decision is mine without pressure. He and the service tech did a lot of research and extra work into a warranty issue as well. Waiting area is set up w work stations if needed. This dealership welcomes dogs both inside and a play area outside. They even let my dog ride the courtesy car home when an unexpected issue arose, so bring your own towel just in case, although I’m sure they’d spring for a disposable seat cover.
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by Lisa A.
Awesome service always
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by Mary Bredesen
Thorough service and provided a loner vehicle since they were running late.
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by Scott Jensen
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