Read Our Recent Reviews

Add A Review
Levi was a great help, perfect gentleman, knowledgeable, and great to work with.
Subaru Rochester has treated us well on more than one occasion. Purchasing two cars, my only advice would be to ask for your personalized interest numbers. Everyone was very nice when we've gone for maintenance. I arrived an hour earlier than expected and they got us in no problem. Special thanks to Josh and Rickey for being knowledgeable, friendly, and efficient.
Very pleasant customer service.
I found the sales staff to be helpful, organized and patient with me while making this important decision. They were very knowledgeable. I love my new Outback.
Caleb and Brennan were fantastic to work with. I felt heard, unpressured, and the entire process of buying my new vehicle was under 4 hours. 1000/10!
Went to another mechanic first and told I had a transmission problem. They quoted me $10,000.Went Subaru fully prepared to need a new transmission and work on doing a payment plan.Not only did they realize the other mechanic was wrong but the were able to fix for much $1,600. They got my car done within a day. Mechanics were very up front with me and made sure I got my car back right away.
Super friendly and professional. Did a great job of walking through all the points of my inspection and recommendations. Didn't feel pressured and left informed. Will be going back again.
John was extremely helpful in resolving the issues I had with my car at a reasonable cost and in a timely manner! He represents Subaru of Rochester very well!
John is responsive. He answered my questions promptly. I felt comfortable with him. Recommended service person!
Extremely courteous, complete and comprehensive service - my service was so quick but even still I was informed of progress and state of car filters. Excellent!
Elliot was super. I have never experienced a car salesman as thorough and accommodating as Elliott. Answered all questions. Toured us through the whole facility. Jake and Jeremiah also so personable and helpful. No pressure from anyone. We drove out with a Crosstrek Wilderness. We love it. Just took our Crosstrek in for its first oil change (which was free). I was in and out in about 30 minutes. This dealership really makes the extra effort to make you happy.
My visit to Subaru for a 60,000 mile check was very positive. Everything was explained to me before any work was done on the car, all my questions were answered. Thank you Tom
Had our Forester serviced at Penz Subaru in Rochester. Great service with communication throughout the day when it was getting serviced. They communicate via text which was convenient during my work day. Their van service is very convenient. When I’ve had service that has taken a few days I’ve been able to rent a car.
Absolutely positive experience. Trevor is a great representative and an asset to the service business.
Outstanding customer service
Took care of my needs. Service was great as always!!
Great service team and very friendly.
I called to get parts to do work myself and was told I had an extended warranty so took my car in and they took care of the issue at no cost to me. I love my forester and was very pleased with the whole process as I purchased it. Now a little over a year later and even with the issue of a broken down car I am even more of a Subaru lover. All the people at Penz Subaru are great to work with will deal with them again and will gladly tell others to give them an opportunity .Great job.
Thank you Subaru of Rochester for your excellent service. Buying a car is a major purchase decision. I appreciate your knowledge and support to match me with the right vehicle for my needs and taste. My new Crosstrek is oh so fun to drive!
I recently had the pleasure of working with Isaih during my car-buying experience, and I couldn’t be more satisfied. From the moment I walked in, he treated me with genuine respect and patience, never once making me feel rushed or pressured. What stood out the most was how not pushy he was — a rare quality in the car sales world. He took the time to listen to my needs, answered all of my questions honestly, and gave me the space to make decisions on my own terms. If you're looking for a trustworthy, respectful, and easygoing car salesman, I highly recommend Isaih. He truly made a typically stressful experience feel comfortable and even enjoyable.
Prompt professional service exceeded my expectations. The vehicle is running great, and the service costs were reasonable. Thank you.
I had an amazing car-buying experience at Subaru of Rochester—truly the least stressful one I’ve ever had. I worked with Collins, and from the moment I walked in, I felt completely respected. I went in alone as a younger woman, which can sometimes feel intimidating at dealerships, but there was absolutely no pressure at any point. Collins was kind, open, and refreshingly honest. What really stood out to me was how transparent he was about pricing. Everything was clearly laid out and explained upfront, with no hidden fees or surprises. I felt incredibly well-informed about all of my options, but never once did I feel pushed toward upgrades or add-ons. He made sure I understood everything and felt comfortable throughout the process. It was clear that Collins genuinely wanted me to make the best decision for me, not just close a sale. I left feeling confident, respected, and genuinely happy with my purchase. I can’t recommend Collins or Subaru of Rochester enough—especially if you're looking for a calm, clear, and supportive car-buying experience.
David at the Service center is so easy to work with. He kept me informed every step of the repair. Thanks to the repair guys who really had a tedious job of replacing all my wires! You all were awesome!
Fast, friendly, accurate. No judgement. No hard sell.
Always a good experience at Subaru of Rochester. Levi went above and beyond taking care of me and answering any questions I had.
Amy was my Love-Encore Representative for my new Subaru from Rochester, MN. She is so unbelieveably knowledgeable! As well as professional and thorough. She was patient with my questions and confirmed my understsnding on more detailed items. I am a very satisfied customer. Amy even offered to answer questions that popnup even after our official appointment day has passed. Thank you Amy and thank you to all the great team at Subaru in Rochester.
David and the Subaru Auto Service Team did a great job servicing my vehicle! He provided recommendations for the future along with detailing current issues that could arise. The complimentary car wash was a plus as well!
We had a great experience working with Elliott at Subaru of Rochester! He made the buying process so easy, and was able to take care of just about everything over the phone before we made the long trip there. Everyone at the dealership was very friendly from the time we walked in. Great dealership to work with; will definitely go back for future vehicles.
Subaru of Rochester Service team is excellent! Madysen is awesome and great to work with. Would highly recommend them.
Excellent service! Ricky very helpful.
Just brought my car in for a recall. Pleasantly was not heavy-handed into more expensive repairs. That is always appreciated.
More than I expected, but necessary for my warranty. David was very polite l, helpful, and cheerful. Everything was taken care of and explained well. I was very happy with my service
It was a very friendly and comfortable experience. Staff is very accommodating to our needs and timely took care of us.
Great people and great service.
Fast friendly service!
Ricky did an awesome job clearly outlining the service needed for my Impreza and then took care of my needs (provided a loaner car) while completing the job. Thank you Subaru of Rochester and Ricky in particular.
It was easy to book an appointment online. I was welcomed in to the garage on time. They did a thorough assessment of my car as well as the maintenance that I had asked for. The carwash was down. They gave me a complete readout of all the systems within in my car and their status. Very satisfied.
Collins listened to what my needs were, and didn't try to put me in something I wouldn't be happy with. The team was very helpful and considerate. Thank you Subaru of Rochester!
Give us the best deal and make sure the car runs well and looks good inside out.
The whole experience of dealing with Subaru of Rochester was excellent. They are friendly, knowledgeable, efficient and fair. We have purchased several vehicles from this dealership and every time we go there the service just gets better and better.
We had a great experience looking for our next vehicle. Collins did a great job of listening to our needs, giving us space, and finding options for us. Jeremiah, in Finace, also did a great job of explaining our options and working with us. We are so happy with our new baby! Plus we were pleasantly surprised by all of the kind follow up. Thank you, Subaru of Rochester team!
Buy a car from Esad. Sent him a text on Thursday night telling him what I wanted and minutes later he had something. On Friday we did all the paperwork virtually and by 2:00 pm Saturday, I test drove the car, signed the papers and was in my way home, the proud new owner of a Subaru. Esad is a pro and will get you what you want.
Precise, punctual, professional.
Excellent service and attention to detail. Frequent updates and information provided to customers awaiting completion of service on vehicle.
Best car buying experience I have ever had! Thank You Collins and Subaru of Rochester!
Everyone at Subaru of Rochester is extremely helpful and knowledgeable. When I’m waiting, they let me know often about the progress and I never have that feeling that I’ve been forgotten or that they are working on other customers vehicles and letting me rot in the waiting room.
Always receive excellent service!
Exceptional service as always. Rickey was super helpful and thorough.
Easy, clean experience for buying a new car recently. Jacob was prompt, available for questions during standard hours and not, and great to work with. The vehicle was well prepped and Jacob got plenty done ahead of time to keep the appointment moving along fine.
Trevor did a fantastic job facilitating my Subaru Forester routine service visit this week. I've been a customer for just over 2 years and the high quality of service is always consistent and great.
This was my last FREE oil-change at @ 12,000 miles including 15-pt inspection and tire rotation. I appreciated that it included a live video made by the technician as he went thru all 15 pts with helpful explanation. In addition, since I live on a gravel road, I asked for the cabin filter to be changed, and it was. David said it would take about an hour to get it done and that proved accurate. We went over everything afterward and I was satisfied. I went on with my day promptly. Their shop prices are reasonable....considering they are a dealership!
They helped with an issue on my car.
Very professional service. The Subaru rep, David, took time to describe what types of testing would be done and the approximate cost of tuneup when we dropped off our car. Text messages kept us informed of the progress. When we went to pick up the car, the same rep went through in detail about the tuneup. We were most impressed and pleased with the rep and the experience. We have not had such good experience with getting our vehicles serviced. Thank you!
I had a fantastic experience at this Subaru store. The manager and sales associate were great to work with—extremely helpful, knowledgeable, and patient throughout the entire process. They took the time to thoroughly explain everything and answered all of my questions clearly, making sure I felt comfortable and informed at every step. I genuinely felt that they cared about helping me find a vehicle that suited my needs rather than just making a sale. From start to finish, they walked me through the process with professionalism and care. I would absolutely recommend them to anyone looking for a new vehicle.
I was happy with my Subaru service. I had an oil change. They checked my tread thickness, filters, brake pads, etc, so that I know what to watch for in the future. They informed me but did not push to have this taken care of today. They did a good job.
Josh, my service manager was very friendly. He made sure to touch base with me throughout the time I was there. If I had a question, Josh gladly answered it. I felt as if I were treated with respect. Seemed as if everyone there was very friendly and helpful. I feel confident that I can call on them for service any time I need it. Good dealership.
Great experience. Luis was so patient, very easy to work with and made it a calm purchase not an anxious experience when you are spending money on a new car. Subaru has been wonderful in follow up, making sure we know the features of the car and who to reach out to if we needed assistance. Very satisfied with our first Subaru purchase.
Very helpful and nice
Service is overall excellent and trustworthy. Staff is always kind and respectful. I feel and believe that Subaru of Rochester takes good care of my family, myself and our Subaru Forester.
Penz Subaru of Rochester makes having an oil change a pleasant experience. The facility is clean, the staff are friendly and helpful and the coffee/snacks are always available. I ♥️ my Subaru!
Alex was phenomenal as we ran through ALL of my options and even drove across town to look at/test drive a car.
Courteous, knowledgeable, helpful. I have purchased 2 new Subaru Outbacks from them and will continue. A great car, a professional dealership.
I was kept informed about the process. I was given a loaner. It was quick and easy. They are friendly and professional. I would recommend Rochester Subaru to anyone.
This is our 4th lease from Subaru and Esad has been the person we have worked with for 3 of the 4. His knowledge and patience with us to make sure we are comfortable and happy when we drive off the lot, is unmatched by any other.
Prompt and courteous service. Checked in about additional items that needed repair. Appreciate their timely and thorough and respectful service.
Thanks again David! Couldn't have asked for a better Service Advisor. We will be heading back again for any services needed on our Subaru Forester.
Didn't feel rushed Came up to northeast Iowa for a birthday party for our 1 year old granddaughter and ended up buying a car at this dealership We have been looking so why not shop some more We were treated great, offered coffee or water and not pressured Would buy from Levi again he did an amazing job in customer service
The staff was very friendly, and knowledgeable. I fell that I was in good hands.
The service was very good. Pleased with my Subaru 6 mo service & maintenance . Fran
Incredible experience! Staff was knowledgeable, making sure all of my questions were answered. They also made sure to provide enough space throughout so I could think things through privately. Not once did I feel like the employees were trying to push a car purchase on me! Overall Subaru at Rochester SW is extraordinary professional and those who work there genuinely care about finding the right vehicle for you!
I felt very comfortable purchasing my vehicle here! Esad was kind and eager to help, but did not make me feel pressured at any point. I'm really happy with my decision and would definitely recommend this dealership and Esad to anyone shopping for a vehicle!
They really went above and beyond to make sure I left there happy. I will definitely be going back for a future vehicle n I couldn’t be happier with my purchase. For any little bump we had along the path they made it right and made me feel truly appreciated as a customer. 10/10 sales service in my opinion.
Trevor was very helpful to take care of my needs. He went thru in detail very carefully and pointed out what needs to be done. Great job and highly recommended
I am really appreciate everything, sale my car and buying new Subaru Outback, all process is smoothly and easy, everyone is friendly and helpful. I am strongly recommended for Subaru of Rochester. Thank you all Aung Latt
From my experiences this place is top notch for customer experience. Snacks, beverages, WiFi, comfy chairs, clean restrooms and technicians that keep you informed of repair progress. Shuttle service is also offered if it’s convenient for you!
Isaih was excellent to work with in my recent Subaru purchase. He was extremely knowledgeable and professional throughout the entire process. Isaih made buying and trading in a car seamless and felt very comfortable and confident in my transaction with him. Everyone at the dealership was helpful and friendly. I highly recommend reaching out to Isiah if you’re looking for a new or used car!
super very nice 100%
Was a very straightforward process to buy a new car. I. Want to thank Anllelica for all her help.
Alex is very knowledgeable about all the products I was Interested in. Low pressure, and easy to work with. He took the time to show me options that I might not have considered, ultimately resulting in me purchasing my second Forester.
Excellent customer service at Penz Subaru! Came in late in day with an alternator hard-down failure that luckily occurred while I was at Shoppes on Maine. They provided a brand new 2025 Outback as a loaner vehicle on the spot at no cost. They had my car repaired before 5PM the next day, at an incredibly fair price, and had even run my car through their car wash, also at no charge. I shared with one of my relatives that if they are looking for a car, they should buy from Penz Subaru if for no other reason than the service. I hope they are able to continue this level of service in perpetuity. I was quite frankly amazed.
We helped our daughter purchase a 2017 Legacy. Isaih Handy was our salesman, and he was awesome to work with. The process was quick and painless. With their lifetime powertrain warranty on new models, I will be looking to buy from them in the near future.
Recently purchased a car and had an amazing experience. Staff was super helpful and friendly, especially Elliot, who was kind enough to guide me through most of the process and answer all the questions that I had. Highly recommend!
We just picked up our 2025 Subaru Forester Hybrid two days ago and the next day we drove to central Wisconsin for a family Easter weekend. We enjoyed the experience totally! We enjoyed experiencing all the safety features while driving both four and two lane roads. And we laughed when I accidentally turned on the heated seats that weren’t needed at the time. We forgot where the button was to open the gas tank and looked it up in the manual. When I drove the car home we had a heavy rain storm and I really appreciated the automatic speed of the windshield wipers. Also, we truly appreciated our salesman Alex and the finance manager Meg. We went for all the bells and whistles for this hybrid vehicle and are so glad we did. We feel very safe and we love it. Thank you Subaru for making a hybrid SUV. This coming from a former Toyota Prius owner. Teri & Michael Kenowski
Very pleased with my experience. Plan to continue to take my Subaru here for service.
Excellent and very personable.
Esad was very helpful and so was his manager Jake Super happy with my new car
I am always able to get an appointment when I need it. They are fast and keep me updated on what’s going on. Also willing to shuttle you, if needed. Friendly staff.
Madysen was wonderful. The dealership did a fantastic job of keeping me updated.
Service was fast and efficient. David was excellent! A good communicator.
A nearby automobile dealer where I have leased at least four vehicles without problem and met many fine people !
Quick, easy and professional service. We've never had a better car buying experience.
Elliot was fantastic! He helped me find a car with exactly what I needed. He was extremely knowledgeable and pleasant to talk with, not pushy at all. The buying process from beginning to end was quick, efficient and informative. If anyone needs a car I HIGHLY recommend talking with Elliot at Subaru of Rochester!
Always great service at Rochester Subaru. Recently bought a new 2025 Outback, my second and love it. Fantastic sales team, service and customer service. They stand behind their product and work.
This is the third time I’ve purchased a car Anllelica and my first Subaru! I’m delighted with my new Crosstrek. Working with Anllelica is always a pleasure - she is knowledgeable & efficient but not pushy. She really listens to what the customer wants and then strives to deliver it.
Service was excellent. Work me in without an appointment.
Service performed very smoothly and efficiently. Very comfortable waiting area with WiFi, snacks and work stations.
David kept informed of progress, helpful and friendly.
Subaru of Rochester and their GM Jake Fratzke are amazing to work with! They come with solutions and make Subaru ownership a breeze. So happy I come here for my vehicle needs and servicing. - Kaitlin Hammerer(Friesland)
I just purchased a car from Subaru and had an amazing experience from start to finish. The staff was super friendly, knowledgeable, and made the entire process smooth and stress-free. They really took the time to answer all my questions and helped me find the perfect vehicle for my needs. No pressure, no runaround — just honest service and great vibes. Shoutout to Anllelica for going above and beyond. I highly recommend this dealership if you’re looking for a car and want to feel taken care of. Definitely earned my business for the future!
The service was very good. I went in for service service recommendation from previous visit. They took me right in, told me the length of time, supplied me with loaner vehicle and kept me informed throughout. Then went over future maintenance that needs addressing and did not push any needless maintenance.
I had a great experience with Subaru of Rochester. Everyone was kind, professional, punctual, and fair throughout the entire process. Jordan, the salesman, was extremely helpful and made the buying experience easy and comfortable. Jeremiah, the accountant, was also great to work with and made the paperwork straightforward and hassle-free. It’s refreshing to deal with a dealership that treats its customers with respect and doesn’t make you feel pressured. I really appreciate the way I was treated and would definitely recommend Subaru of Rochester to anyone looking for a vehicle. Jordan and Jeremiah both deserve recognition for making this such a positive experience! Thank you again guys!
Amazing customer service from start to finish. Our salesman Gaborik was awesome.
We have been Subaru customers for a long time and recently purchased a new vehicle. The process went pretty smoothly. We especially enjoyed working with Olivia in Sales. She is very personable, knowledgeable and enthusiastic. We could tell she enjoys doing her job!
I couldn’t recommend this dealership more. We worked with Isaih, who is hands down the best salesperson I’ve ever dealt with—professional, knowledgeable, hilarious, and an incredible communicator. Before our test drive, he pulled the car up, opened every door, and walked us through the features step-by-step. The team at Subaru of Rochester genuinely cares about your experience and works hard to help you find a car that fits your specific needs and budget. Unlike the rushed Honda buying experience across town—where I literally spent today peeling their dealer badge off my car—Subaru actually lets you take your time. Having bought multiple cars in Rochester, Subaru is in a league of its own. For first time Subaru owners, we couldn’t be more happy. Highly recommend!
Isaih Handy was fantastic with everything leading up to final pick-up date. Would definitely do business with him again.
It was easy to book an appointment. We were able to go through different settings and preferences on a new vehicle we had purchased. Amy was very helpful and knowledgeable which helped me get more comfortable with the vehicle.
My husband and I recently bought the 2026 Crosstrek Hybrid from this Subaru dealership. From the beginning to the end, it was a very positive experience. We had done some research on the car model we were interested in and we dropped by the dealership to see if we could do test drive. Emily was so helpful and did not make us feel pressured during the process. We are so happy with our purchase and with the customer service. Everyone was so friendly!
It was a wonderful experience. Had shopped the. Internet for vehicles and pricing. Needed to physically see the different models and trim packages. We live in Red Wing and Rochester was closer. The plan was to visit different dealerships and shop. The staff and salespeople at Penz were very friendly. Not pushy. Very accommodating as we looked and test drove 4-6 vehicles. Our salesman ,Gbaorik,was very helpful. If he didn't have the answers,he sought it out quickly. He made it our experience and did a great job. The financing is a whole nother part to the buy. But, Ally,was very professional, not pushy and ww talked through what we wanted for plans and she had good feedback without making us feel uncomfortable if I said "No thanks."i It takes time to buy that car you want,but we finalized and walked out feeling good about the whole experience. It's been awhile since we did a vehicle purchase,especially new. But,they were excellent.
Excellent experience! I have told all of my friends. The customer service tops all. It's immaculate inside and they serve coffee, etc A very nice touch. They support the community in multiple facets. They are very generous to support other great causes. I am in love with my car. I hadn't originally planned on buying a Subaru but I am sold on this whole situation. And they follow up with everything. If you need a vehicle this is the place to go. Hands down. Their theme is "LOVE" and this is evident. Christianity is part of their life and it shows. Praise God for that! Vickie Gross
Great staff!! Super kind and helpful! Best dealership I’ve ever worked with in my whole life!
Good experience, accommodating staff. Would recommend.
Jacob was a great man
Salesman was great sales manager was great. Finace was too pushy for my liking with the add ons but got a nice car with a good rate.
I returned to Subaru of Rochester for a second car purchase. My experience went very smoothly and professional. I would recommend Subaru of Rochester to anyone. I also returned to work with a professional sales man, Alex P. Great experience. My experience on March 31st with Trevor and the Service Department was wonderful. I could not have asked for a better experience. Keep up the good work. I gave told many Mankato people what a wonderful job your dealership and service department do.. Now on my third Outback from Rochester Subaru. Great experience. My salesman, Collin was wonderful and Jake the GM was very friendly and professional. Another great experience and will continue to tell people to travel to Rochester from Mankato. Thanks.
I always had a great experience with Subaru Rochester.
Everyone is very friendly and aim to please.
Esod was really great! Very friendly, very knowledgable , very infomative.
People at Subaru are always great. If you are purchasing a new automobile, I’m not sure how important customer service is to you vs having a great car. At Subaru the cars are great and the customer service is great.
I feel the sales and financing team at Subaru of Rochester took care of me very well. They kept me informed of the stock, and found me a 2026 Outback Limited (CPO with only 2,500 mi) I live 1 1/2 hours away, so they had it delivered to my house, and picked up my car for trade in. I've never had that option before. The convenience was great, but the down side was no one was there to explain the forms I had to fill out at the time of delivery, and so I had to do some calling. The biggest thing I didn't like was before I came to the dealership I asked them if I was to buy a car there, could I take it to any other dealership for warrenty service. They confirmed absolutely! When it came down to it, when I got on location, they clarified, I could go anywhere, but I would have to pay $100 deductible to go elsewhere for servicing.. I felt that was a "bait & switch", In the end, I used that as leverage on my deal and got that waived for the future. Hopefully there will be no "catches" to that when the event when it arrives.
Subaru of Rochester is truly a wonderful dealership!!! The staff is top notch and professional, Olivia got me into a fantastic 2021 outback that we were talking about over the weekend- said I couldn’t make it until Monday morning and was told it be cleaned and gased up for me to take for a test drive and sure enough Monday morning it was ready for me. I’ll be coming back to Subaru of Rochester for all my future vehicle needs.
we live in twins, but this store is located north of Rochester far away from us, offers good service, and has transparent pricing, Sales Consultant Collins Kiyaga help us too many, thank you.
Every time I get service done at this location the bar is set a little higher. Zoey is amazing and helped us navigate what was most important for regular service on our high mileage car. With money being tight these days, it is a relief to come to a business that isn’t trying to squeeze more money out of you. They work more as a trusted partner. We live 9 hours away and alway make sure we get our service done here when we are in town.
It was easy to book an appointment online. I was welcomed in to the garage on time. They did a thorough assessment of my car as well as the maintenance that I had asked for. The carwash was down. They gave me a complete readout of all the systems within in my car and their status. Very satisfied.
Quick and helpful. It feels like they aren't trying to take advantage of you, which is great. The employees aren't paid on commission, so they are genuinely trying to help you find the best deal possible.
Esad was great to work with. He was no pressure which actually made the experience quite nice. He communicated well throughout the entire time and was very patient with me
Given that we were out from out of state and suddenly had a vehicle that could no longer be driven safely and repairs would have been outrageous, everyone we dealt with was very helpful and help make a rotten day much better and much easier to deal with.
Had an amazing experience with Penz! Brenen my salesman did great, super helpful. Super informative. Would definitely recommend the team for any car purchase.
This is my 3rd Subaru Outback Wilderness and all from this dealership! Every concern I had was taken care of. Excellent customer service and care!
Jacob was lit!
Great experience, great car, great people.
Outstanding Experience with Subaru Rochester Good day! I hope everyone at Subaru Rochester is doing well. Purchasing my new Subaru was a truly exciting and memorable milestone, and I would like to express my sincere gratitude for the exceptional experience I received throughout the process. One of the primary reasons I chose Subaru once again is the remarkable reliability I have experienced with my 2010 Subaru Outback, affectionately known as "Gazzini." Over the years, Gazzini has been much more than just a vehicle; she has been a trusted companion through countless journeys, important life events, and cherished memories. Even after all these years, she continues to demonstrate the quality, durability, and dependability that Subaru is known for. The longevity and unwavering performance of my Outback played a significant role in my decision to remain part of the Subaru family. I would also like to extend my heartfelt appreciation to Esad Mujic for the exceptional customer service he provided. From the moment I arrived, Esad treated me with patience, professionalism, kindness, and genuine care. He took the time to answer all of my questions, explain every step of the purchasing process, and ensure that I felt comfortable and valued as a customer. What impressed me most was that Esad went above and beyond by taking the time to thoroughly orient me to the vehicle's features and functions. His willingness to personally walk me through the operation of my new Subaru and ensure that I understood its technology, safety features, and capabilities exemplified what I consider outstanding customer service. His dedication to making sure I felt confident and well-informed before driving away reflected a genuine commitment to customer satisfaction and excellence. Because of the exceptional service Esad provided, I would confidently and enthusiastically recommend both Esad Mujic and Subaru Rochester to my friends, family, and anyone considering purchasing a vehicle. Team members like him help build lasting trust and loyalty, and they truly represent the values and reputation of the Subaru brand. I would also like to express my sincere gratitude to the Manager of Esad Mujic for his assistance and attention regarding the work performed on my beloved 2010 Subaru Outback, "Gazzini." I do appreciate the call and commitment to customer satisfaction were greatly appreciated and did not go unnoticed. Thank you to everyone at Subaru Rochester for your time, professionalism, and outstanding service. I am deeply grateful for the positive experiences I have had over the years with both Subaru and Subaru Rochester. It is reassuring to know there are still organizations that genuinely value their customers and stand behind the quality of their products and service. With heartfelt appreciation and respect, thank you for helping make this special milestone such a positive, enjoyable, and memorable experience. — Noel F. Ancheta
Nice and kind staffs!
Good service, friendly and helpful
I found the car I wanted on Cargurus and it was located at Subaru of Rochester in MN. I did everything by text. They worked with me over a couple of days to get the deal I wanted done. The salesman, Gaborik, was helpful in sending a video of the car and pointing out a bonus that hadn't been noted. I had wanted the car delivered to me, but was told they could only deliver 45 miles from the dealership. I luckily have an amazing friend that drove me the 3 + hours it took to get there. Walk through of the tech and car was pretty thorough and, all in all, was a good experience.
Our second vehicle purchased from Subaru of Rochester. Smooth experience the whole way through. Very comfortable atmosphere. Esad and the sales team were all very knowledgeable and did not pressure us in any way. We found the prices and warranty options were better than purchasing a Subaru from other dealerships we visited in the area.
Excellent customer service! We highly recommend Rochester Subaru!
Excellent customer service! We highly recommend Rochester Subaru!
Everyone was so pleasant & helpful.
I had a great experience with this dealership! Collins was friendly and patient and didn’t rush us on our decision. I’m thankful for his help!
I was a first time car buyer and they made the process amazing and easy! I never felt pressured to make a purchase and they were more than willing to talk me thru everything - even if it was more than once. Highly recommend Subaru of Rochester and Olivia!
We purchased a 2026 Outback from this dealership. The entire experience was pleasant, with no pressure tactics by anyone. It really felt like we were right at home. Every aspect of the purchase was pleasant and professional. A big shout out to Olivia. She patiently answered all our questions and made the whole experience enjoyable. Highly recommend this dealer to all people looking for a new or used car. DeeJay and Sandy
The Subaru staff are very friendly and helpful. I did not hesitate to ask questions or express my opinions on cars or features, and they (Jordan, Emily, and managers) patiently answered all my questions.
For the second time, finding the perfect car was a breeze with this dealership. A special thanks to ESAD Mujic for being incredibly helpful and accommodating with all my requests. The customer service was superb, and the friendly atmosphere made the entire experience even more enjoyable. Highly recommended! #2026 Subaru Forester Wilderness
My original review from two years ago was overwritten, so I’m sharing this updated review based on my most recent experience with the dealership. For the second time, finding the perfect car was a breeze with this dealership. A special thanks to ESAD Mujic for being incredibly helpful and accommodating with all my requests. The customer service was superb, and the friendly atmosphere made the entire experience even more enjoyable. Highly recommended! #2026 Subaru Forester Wilderness
Penz dealership made our car buying experience smooth and worry free. Our salesperson (Brenen Madison) was a real pleasure to work with. He went above & beyond to make us feel comfortable & answered all our questions. Love our new Subaru Crosstrek Sport.
We purchased a 2014 Toyota Camry from Subaru of Rochester on 7/10/2026. We worked with Jordon Herndon who was friendly, efficient and knowledgeable. The dealership is clean, inviting and has a strong well deserved positive reputation in Rochester, MN.
It was a very difficult situation and everyone there was si helpful, caring, and did everything they could to help me!! I appreciate each and every person that made the situation better
We received a fair deal. Elliot was very helpful.
I was very pleased with how friendly the staff was. Elliott is wonderful. I was disappointed that this Subaru didn’t come with weather tech floor liners in the passenger compartment as my previous two Outback’s had come with them.
Very good experience. Our 5th Subaru from Penz Auto, so they must be doing something right.
Choosing a car and filling out all the paperwork is a lengthy process and Subaru of Rochester did their best to provide water, snacks, a place for our child to play, and anything to make the process go as efficiently as possible. Collins was particularly excellent, he is very professional while being very pleasant as well. I would say affable. This was our third time purchasing a vehicle here, and all three times went rather well, and importantly when things didn't go perfectly, they did well to recover, and being good at that is an important skill they put to great use. Great all around experience, would buy again.
Excellent customer service. I will return.
I had a great experience working with Esad and Jake. Both were helpful and were able to work with me to find a great car at a great price. Would recommend both of them if you want an excellent experience purchasing a new vehicle.
Great salesman to work with, everyone helpful in every way wonderful experience
Jordan was professional, listened to what we were looking for, and helped us make the appropriate decision for our needs. The process was smooth from the initial interaction to the final sales.
Everyone gave us excellent help with purchase of NeW Subaru Ascent tour8ng model!! BRennan was a great sales person to work with and very knowledgeable and took time to set up our phones remote start and facial recognition!!
I had a wonderful experience purchasing a new Ascent at Subaru of Rochester, MN. The entire staff throughout the process was knowledgeable, patient and very thorough which made this purchase an easy one. Big shout outs to Bryce, Jordie and Jeremiah for their unwavering commitment to the Subaru Dealership.
We would highly recommend this dealership! Great customer service by all staff! We have worked with Elliott on purchasing a new vehicle many times and he was courteous, knowledgeable, friendly! We bought a new Subaru Cross Trek! We absolutely love it! We are now very proud to say we are part of the Subaru family because of Elliott and great experience! Highly recommend!
Rochester Subaru really helped me find the exact car, model, trim, and color that I wanted and we super friendly, as well as patient with me as I was exploring all the options. Already loving our new Subaru and can't wait to get some road trips under its belt.
They fell over themselves to insure that I was a satisfied customer. In addition, they gave me above blue book value for my trade! Big shout out to Brennan my sales person, who couldn't be more patient and well meaning. When it's time, I'll be giving them my business again.
We were blown away by the incredible service provided to us during our purchasing of our new Outback. We are new to the Subaru crew and Penz made us feel welcome from beginning to end. We never felt pressured to purchase, were kept well informed, and provided the utmost respect. Esad was incredible!
Jacob was absolutely fantastic! I got a great price on my dream car.
Brennan has helped us 3 times in the past 7 months due to two encounters with deer. He was very helpful and knowledgeable and efficient. We are so happy with Subaru of Rochester and Brennan!
Great staff they are not there to just sell you a car they are there to build a relationship with the customer and find you a vehicle that will fit your lifestyle and more importantly your budget they are great at problem solving and finding a solution I purchased two vehicles from the Subaru of Rochester we all know buying a new car can be stressful and give a person anxiety they did a fantastic job of making the process exciting and took away any concerns I had the staff there really care about the people in the community I could see that through my experience I would recommend them to anyone that is on a new car journey purchase
Great not pushy salesperson and finance person.
Very friendly - really listened - wants the customer to have the best driving experience Love my new car
I worked with Collins at Subaru of Rochester to purchase my new Ascent. He was great and made everything easy! I was in a car accident the evening before purchasing the Ascent. My 2017 Subaru Outback was totaled when a drunk driver hit me. I called Friday morning and told him exactly what vehicle I was interested in. He held it for me until we arrived that afternoon!
We bought a 2026 Subaru Outback in the Touring trim. Brenen M. was our sales representative and he was very knowledgeable as well as helpful. Subaru of Rochester is a very clean, up to date dealership. All the staff was friendly and I would recommend them to anyone looking for a Subaru.
Subaru of Rochester is one of the best and most friendly helpful dealership I have ever dealt with
Recently purchased a new vehicle from Subaru of Rochester. Salespeople were great and finance was a breeze. They really made the process simple and there was no sales pressure throughout the process. I highly recommend!
Vanessa, my salesperson, was just fantastic. If all my car buying experiences were like this, it would make the process a little less stressful. The team was truly caring and were adamant that they find the right car for me. Great customer service the following days after my purchase as well. Staying in touch with the customer will bring them back and show them genuine appreciation for their purchase.
Inviting and comfortable atmosphere. Attentive and knowledgeable service. Fair prices and they ensure vehicles are inspected and ready to go before offering for sale. My sales rep was Elliot, and I would definitely recommend him.
Jordan was a great sales person that went over all the options thzt were available for the Subaru Outback that I was interested in leasing, and he got me exactly what I was looking for! Everyone at Rochester Subaru was very friendly and helpful! I would highly recommend checking these folks out!!!
All workers help
My sales person,Olivia, was very helpful and knowledgeable. She even let me take it to lunch! I love my blueberry Subie!
Brennan was amazing to work with, answered all of our questions. We were going back and forth and he was so Patient with us. I can proudly show off my new ride!!!
We would highly recommend Subaru of Rochester when looking for a new or used vehicle. The service and staff were excellent, knowledgeable and professional. Our sales professional Luis listened to what we were looking for and explained the models and features. Caleb the GM and Jeremiah in Finance made the purchase process smooth and hassle-free. From the time we walked in and met Luis, until we drove away we were happy with the service and process. Thank you all!
Quick and straightforward purchase for my daughter. Salesperson was good to work with and explained everything to her.
4th or 5th Subaru Forester we have bought from here, 3rd one from Elliott! He is the best salesman we have ever had in 50 years of buying cars! He’s the reason we keep coming back, also the nicest and most customer friendly dealership! Love the customer lounge and all the snacks and drinks they offer. Truly makes the car buying experience less stressful.
Very friendly people working there. Made leasing a car easy. Elliott in sales and Alex in finance were extremely helpful and friendly.
My sales person Elliot was amazing. So great to work with and listened to my needs with no high pressure sales. They stayed past hours to assist me with the sale after ai traveled 2 hours after a very long work day. This is my second purchase from this dealer and I will be back.
I will never be able to say enough kind words regarding my experience at Subaru. Isaiah went above and beyond. Taking time to go over the interior of the vehicle and answering any of my foolish questions. Isaiah made this experience, very painless and very pleasant. He is an exceptional sales person, but also an exceptional person.
had a good experience
Great experience purchasing my crosstrek!! My sales associate Elliot was fantastic throughout the process!! Very friendly, never pressuring, and gave me all the information I needed to make the purchase decision that was right for me. Thank you Rochester Subaru!!!
Esad is practical and just a great partner in making decisions for your next car purchase. He is knowledgeable, reasonable and kind. This is my second purchase with Esad and he works with my busy work and life schedule- I have purchased two Subarus now and with each I was in and out of the dealership on purchase day in under 2 hours. The staff at Penz Subaru Rochester are friendly and welcoming.
I worked with Luis V at Penz Rochester Subaru. He did a fantastic job. He made the purchasing process seamless and I was in and out quickly. Overall very satisfied and would buy from him again.
Professional, timely & friendly service.
Had the best experience with the shuttle driver. What a genuine gentleman! He’s a keeper.
Everytime we go there all of the employees are very friendly and courteous.
I love the service and the staff.
Collins helped me purchase a 2010 toyota corolla from them and he was amazing, very polite and helpful and a kind man who made me feel confident in my purchase. My car runs like a dream :)
Everyone was very professional, friendly and accommodating.
Matt, the salesman was very accommodating. He answered all questions and easy to visit with.
Hands down the best car buying experiences we’ve ever had. This is our third car purchase with Esad and the crew. We truly wouldn’t go anywhere else.
Isiah was a great host in looking for a used car. It was an early Monday morning and I had called ahead to make sure it was still there. He had it washed and right up front for me in 20 minutes when I arrived. Knew his vehicle even though it was not a Subaru and was a great co-pilot during the test drive. Very responsive to text messages and made for a great overall experience.
They treat me with respect and helped me get the vehicle I wanted at the price I wanted.
I JUST PURCHASED MY THIRD SUBARU FROM PENZ ROCHESTER SUBARU. WE HAD A 2025 OUTBACK AND WE STOPPED IN FOR OUR FREE OIL CHANGE, WHILE WE WERE THEIR WE LOOKED AT THE NEW 2026 VERSION. WE LOVED THE NEW STYLE SO MUCH WE ENDED UP TRADING OURS IN WITH A LOWER INTEREST RATE AND THE PAYMENT ACTUALLY WENT DOWN SOME. WHAT A DIFFERENCE!!! THE NEW OUTBACK IS AN AMAZING CAR AND WE LOVE IT!! IT'S LIKE A TOTALLY DIFFERENT LUXURY CAR! IF YOU LIKE SUBARU'S I WOULD RECOMMEND STOPPING IN AND CHECKING ONE OUT! THEY TREATED ME SO WELL AND NO PRESSURE. MY WIFE AND I FIGHT OVER WHO GETS TO DRIVE. I LET HER WIN BECAUSE I LIKE WATCHING HER SMILE!! :)
buying a car from any dealership is worse than going to a dentist
Great customer service. Olivia and the whole team was all about making sure that we had a good car buying experience.
My friend was shopping for a car and I helped her with that. We visited several dealerships in Rochester and we ran into different situations, from inflated prices to lack of transparency in the process. We came to Subaru of Rochester and not only did we like the car that my friend ended up buying but the whole process was clear and transparent and we never felt pushed into anything. Brenen, the salesperson and the whole buying experience were great!
© 2026 Subaru of Rochester

FIND A GREAT DEAL TODAY - VIEW SPECIALS →